you will create and present a formal business plan for a hypothetical healthcare-related venture of interest
250 points
• The full, written business plan should follow the outline below.
• Your paper must be 8-10 pages in length and follow APA format and citation.
• Conclude your business plan by sharing final details that validate your business’ need to enter the marketplace.
• You may include an Appendix with supporting documentation such as letters, market research data, leases or
contracts, and price lists from suppliers.
BUSINESS PLAN TEMPLATE
I. Introductory page (1 page)
a. Name of proposed business
b. Name of principal(s)
c. Nature of proposed business
d. Statement of financing needed
e. Confidentiality statement
II. Executive summary (2-3 pages)
III. Industry analysis (0.5-1 page)
a. Future outlook and trends
b. Analysis of competitors
c. Market segmentation
d. Industry and market forecasts
IV. Description of venture (0.5-1 page)
a. Product(s) and/or service(s)
b. Background of entrepreneur
V. Production plan (0.5-1 page)
a. Manufacturing process
b. Physical plant, machinery and equipment
c. Suppliers of raw materials
VI. Operations plan (0.5-1 page)
a. Description
b. Flow of orders
c. Technology
VII. Marketing plan (0.5-1 page)
a. Pricing and distribution
b. Promotion
c. Controls
VIII. Organizational plan (0.5-1 page)
a. Form of ownership
b. Identification of partners and authority of principals
c. Management team background
d. Roles and responsibilities of members
IX. Assessment of risk (0.5-1 page)
a. Weaknesses of venture
b. Technology
c. Contingency plans
X. Financial plan (0.5-1 page)
a. Assumptions
b. Pro forma income statement
c. Cash flow projections
d. Pro forma balance sheet
e. Break-even analysis
f. Sources and application of funds
XI. Appendices
a. Letters
b. Market research data
c. Leases or contracts
d. Price lists from suppliers
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