1) Service Characteristics
Go to MGM Grand Hotel and Casino to go to the company website.
– Explore the site in detail.
– What does the website do to tangibilize the product for the customer?
– Is there anything in the site that deals with the characteristic of perishables, for example, specials at some of the properties, etc.?
– Your write-up should be at least 1 page (single-spaced, 12 pts font size) in-length.
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